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Aimed at creating awareness on Joint Parenting

Klay International Prep Schools and Day care

Scope:  Packaging, Product Design, Creative Consulting, Production. 

When India’s largest play school network was looking at nurturing relationships, designing around the theme of joint parenthood to celebrate Father’s day, we had to get into the shoes of young parents, understand the interactions they have with their kids and finally switch hats to reimagine our cherished childhood memories.

Vamos designed a special collection of products to promote #jointparenting among young parents in India.

"That added involvement from a father helps children tremendously."


Customised activity cards designed to encourage joint parenting activities. 

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The collective was embraced by India's top parent influencers and gathered media attention. 

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